Art and shopping with a SoHo apartment in New York.
Walking around SoHo, it’s hard to believe that just a few decades ago this was a run-down, factory area of Lower Manhattan. It has undergone a complete transformation, from shabby industrial sector to one of New York’s coolest and most sought after patches of real estate. It all began in the 1960s, when savvy artists realized that the neighborhood’s buildings – with lofty ceilings, soaring windows and cheap rents – would make perfect workshops and studios. The rest, as they say, is history. Throughout the remainder of the sixties and through the 1970s, SoHo remained on the up, going from strength to strength until it was without doubt the place to be seen in the Big Apple.
Nowadays, SoHo still retains its artistic vibe although, somewhat ironically, the popularity of the area has resulted in ever-rising rent prices that in turn have forced the artists to flee. There are still plenty of galleries to visit, and many of those that were established in the 1970s and played a part in elevating SoHo to its supreme status still remain today.
Still, there’s a lot more to this district than art. It has become one of New York’s prime shopping destinations, where you’ll find something to tempt you into a little retail therapy, whatever your style. There’s everything from luxury designer brands to quirky vintage shops and chic boutiques; be sure to head to Broadway, the district’s main shopping street. Even if you don’t want to splurge, just walking around SoHo is a sight in itself.
The traditional cast-iron architecture that characterizes the district is unique in that it is the greatest concentration of it in the world. As day turns to night SoHo puts on its gladrags and prepares to entertain the cool, the rich and the famous at its upmarket bars and ritzy restaurants. If you want to be a part of it, choose a holiday apartment in SoHo with Localnomad!